Anshul Garg celebrates success as ‘Ek Deewane Ki Deewaniyat’ crosses ₹52 crore, calls it beyond expectations

Producer Anshul Garg is riding high on the success of his latest romantic drama ‘Ek Deewane Ki Deewaniyat’, which has crossed the ₹52 crore mark at the box office. Known for backing fresh talent and soulful music, Garg expressed that the film’s response has gone far beyond what he imagined. For a mid-budget Hindi film, this performance signals that strong storytelling still connects deeply with audiences across India.

A film that found its audience
‘Ek Deewane Ki Deewaniyat’ wasn’t positioned as a blockbuster, yet word-of-mouth played a major role in its steady rise. Viewers connected with its emotional depth and fresh pairing, while its music gained quick traction on social media. Many theatre owners across Tier 2 and Tier 3 cities reported repeat viewership, showing that smaller centres are driving the film’s extended run.

Anshul Garg on the film’s journey
Garg, who has previously produced several music hits and short films, said the film’s success reinforces his belief that genuine stories and emotions always find space in people’s hearts. He shared that the production team never aimed for massive opening numbers but focused on crafting a relatable love story with emotional truth.

Changing trends in audience preferences
The response to ‘Ek Deewane Ki Deewaniyat’ also highlights a shift in audience preferences. Instead of chasing big-banner spectacles, viewers are appreciating grounded, character-driven narratives. In many cities like Indore, Nagpur, and Lucknow, the film’s box-office trend mirrored that of high-budget films, pointing to a wider appetite for good content over glamour.

Looking ahead
With the film’s success, Anshul Garg is likely to continue investing in strong storytelling and emerging talent. For him, this milestone isn’t just about numbers but about building trust with audiences who crave authenticity. He hinted that more projects rooted in emotion and relatable themes are on the way.

Conclusion
‘Ek Deewane Ki Deewaniyat’ proving its worth beyond expectations reflects the changing pulse of Indian cinema. As producers like Anshul Garg focus on stories that speak to everyday people, films like these remind the industry that heartfelt storytelling still holds the power to win hearts—and fill theatres.