Ek Deewane Ki Deewaniyat’ Crosses ₹25 Crore at Box Office Amidst Strong Competition

Harshvardhan Rane’s romantic drama Ek Deewane Ki Deewaniyat has achieved a notable milestone by surpassing ₹25 crore in domestic box office earnings by its fourth day of release. Despite facing stiff competition from Ayushmann Khurrana’s horror-comedy Thamma, the film has managed to maintain a steady performance, indicating a positive audience reception.

Box Office Performance

Upon its release, Ek Deewane Ki Deewaniyat garnered significant attention, with early reports indicating a strong opening day collection. By the fourth day, the film’s cumulative earnings have surpassed ₹25 crore, reflecting sustained audience interest. This performance is particularly commendable given the simultaneous release of Thamma, which has dominated the box office with its larger screen share and higher initial collections.

Audience Reception and Critical Response

While the film has performed well commercially, it has also sparked discussions regarding its portrayal of romantic themes. Critics have raised concerns about the film’s depiction of obsessive love, with some labeling it as “toxic.” This has led to a mixed critical reception, with debates emerging on social media platforms about the messages conveyed through the film’s narrative.

Impact on Tier 2 Cities

In Tier 2 cities, where audiences often seek relatable and engaging content, Ek Deewane Ki Deewaniyat has found a receptive viewer base. The film’s themes of love and emotional conflict resonate with the demographic, contributing to its steady box office performance in these regions.

Conclusion

Ek Deewane Ki Deewaniyat has demonstrated resilience at the box office, crossing the ₹25 crore mark despite facing formidable competition from Thamma. The film’s performance underscores the diverse preferences of the Indian audience and highlights the importance of content that connects with viewers on an emotional level. As the film continues its theatrical run, it will be interesting to observe its trajectory and the ongoing discussions it generates among audiences and critics alike.