Guru Veer: From Fields of Biaora to Becoming India’s Tractor and Fitness Icon

Sakshi LadeViral1 month ago

When you think of creators who’ve built their empire from scratch, Guru Veer’s story stands tall.
Hailing from Village Habhipura, Biaora, District Rajgarh, he is today celebrated as one of India’s most inspiring digital influencers,
blending fitness, farming, and tractor culture into a unique journey that millions now follow.

Early Struggles and First Step into Fitness
Guru Veer uploaded his first video in 2016, focused on desi gym workouts. At that time, he had no access to professional equipment—he built his own dumbbells with his hands and began training with whatever was available. His dedication stemmed from one dream: to create something meaningful in life through fitness.

Despite uploading consistently for over a year, his gym-related content didn’t find much traction. Around the same time, he was also preparing for the Indian Army and started posting running videos alongside his fitness content. His life wasn’t easy—his father’s deteriorating health and the family’s financial crisis meant Guru Veer had to balance everything: working in fields, using a rotavator in others’ farms, growing vegetables in his own land, and selling them in the market to keep his household running.

Turning Point with Tractors
For three years, Guru Veer worked relentlessly on social media but success was still elusive. His big break came when he shifted focus to tractor videos. Initially, he drove tractors in others’ fields while filming his experiences. The response was overwhelming, and soon his tractor clips started pulling massive views.

In 2024, he bought his first iPhone, which changed his content game. His tractor videos began going viral, hitting 30–40 million views. What set him apart was his creativity—he didn’t just showcase tractors, he modified them to bring something unique for his audience.

One of his boldest experiments was modifying his Thar Roxx, which is now considered the No. 1 modified Thar Roxx in India. This iconic move cemented his reputation as a trendsetter in the tractor industry.

Rise to Fame
As his videos exploded in popularity, Guru Veer traveled to Punjab to source monster tyres for his tractor, making his modifications even more impressive. These unique builds and his authentic storytelling made him a household name across Madhya Pradesh and beyond.

His efforts sparked an entire tractor trend in MP, inspiring thousands of youngsters to follow the culture. Not only did he buy his father a Baleno car, but he also purchased a John Deere tractor, which he proudly calls the most powerful modified tractor in Madhya Pradesh.

Social Media Reach
Today, Guru Veer commands a massive digital presence:
– YouTube: 4.59 Million Subscribers
– Instagram: 2.4 Million Followers
– Facebook: 391k Followers

Each platform tells the story of his grit, struggles, and the connection he shares with his audience.

Public Love and Tractor Competitions
His journey isn’t just about digital fame. Guru Veer actively participates in tractor tochan (pulling) competitions, where his machines and presence pull massive crowds. His first public meetup at Gotampura saw nearly 1 lakh people attending, with roads jammed for over 10 km—an unforgettable moment that reflected the love and respect people have for him.

Dreams Ahead
From fitness to farming, from tractors to trending content, Guru Veer has lived through challenges most can’t imagine. Yet he continues to dream bigger. One of his goals now is to enter Bigg Boss, while continuing his work in both fitness and tractor culture.

Guru Veer’s story is proof that no matter where you come from, with passion, hard work, and authenticity, you can carve your own space in the world.

Sakshi Lade

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